Brand Book Template

Your All-in-One Brand Book Template

Thank you! Your submission has been received!

Oops! Something went wrong while submitting the form.

The Ultimate Brand Book Template for Consistency and Creativity

Your brand is more than just a logo or a color scheme—it’s a promise, a personality, and an experience. The Brand Book Template is here to ensure that your entire team, from designers to marketers, has a clear guide to maintain consistency across all touchpoints.

Whether you’re onboarding new team members, collaborating with external agencies, or creating a campaign, this template is your go-to resource. It simplifies everything from logo usage to web design guidelines, so your brand always looks and feels the way it should.

Why Use This Template?

Centralized Branding Resources: Everything about your brand—logos, colors, typography, tone of voice—organized in one place.
Seamless Collaboration: Makes it easy for teams and external collaborators to stay aligned on brand identity.
Consistency Across Channels: Ensure that every touchpoint, from social media to print, reflects your brand values.
Save Time: Eliminate repetitive questions about brand usage by providing all the answers upfront.

What’s Inside?

This template covers every aspect of your brand, including:

Visual Identity: Your logo, typography, color palette, and image guidelines.
Interactive Elements: Guidelines for animations, buttons, and hover effects to enhance web and app experiences.
Web Design Standards: Layouts, navigation styles, and interactivity for a cohesive digital presence.
Social Media Strategy: Platform-specific guidelines, post formats, and tone adjustments for different audiences.
Brand Personality: Your mission, vision, and core values that define how your brand looks and feels.

How This Template Helps

Onboard Easily: New hires or external agencies can quickly understand and adopt your brand guidelines.
Build Recognition: Consistent visuals and messaging help your audience identify and trust your brand.
Streamline Creativity: Set clear boundaries while leaving room for innovation and creativity.

Frequently asked questions

What is a Notion template?

A Notion template is any publicly shared page in Notion that can be duplicated. They allow you to duplicate other workflows and systems that you want to use.

How to duplicate a template?

After your purchase, you will receive a template link. Open the link, then click on duplicate on the top right corner, then choose the workspace you'd like to duplicate into. If you're logged out or don't have a Notion account, you'll be prompted to sign in or create one first.

Do I need to pay for Notion to use a template?

No. You will just need a free account plan in Notion to use a template.

What is a brand book, and why do I need one?

A brand book is a comprehensive guide that defines how your brand looks, feels, and communicates. It ensures consistency across all platforms and touchpoints.

Who is this template for?

This template is perfect for startups, established companies, marketing agencies, and designers who want to centralize branding guidelines.

Can this template be customized for my brand?

Absolutely! The template is fully customizable. You can edit colors, fonts, and other elements to suit your brand.

Does this include social media guidelines?

Yes, the template provides platform-specific guidelines for post formats, tone, and visuals.

Is this template suitable for small teams?

Definitely! Whether you’re a team of 2 or 20, this template ensures everyone stays aligned on your brand identity