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Mallika Suri

Mallika Suri

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    Netflix Business Model - GrowthX Deep Dive
    Business Models
    •

    Netflix Business Model - GrowthX Deep Dive

    Netflix's business model began in 1997, offering DVD rentals by mail with no late fees. It grew into a global streaming giant through subscriptions and personalized recommendations. In India, Netflix launched in 2016 and now has over 10-12 million subscribers.

    KuKu FM Business Model - GrowthX Deep Dive
    Business Models
    •

    KuKu FM Business Model - GrowthX Deep Dive

    Kuku FM's business model capitalises on India's vernacular market, having 2.68M paid subscribers and ₹48.8 Cr revenue by FY23. With 70% of users from Tier 2+ cities, a conversion rate of 11%, and an ARPU of ₹600, they’ve optimised growth with a CAC of just ₹300. Understand their unique approach to audio content.

    WeWork Business Model - GrowthX Deep Dive
    Business Models
    •

    WeWork Business Model - GrowthX Deep Dive

    WeWork’s business model is about leasing large office spaces, redesigning them, and subleasing at a premium. While WeWork's global story faltered, WeWork India saw success with ₹1,300 crore in revenue, 81% occupancy, and 70K+ members across 54+ locations by FY23.

    Cultfit Business Model - GrowthX Deep Dive
    Business Models
    •

    Cultfit Business Model - GrowthX Deep Dive

    Cult Fit, India’s first fitness unicorn, generated ₹700 crore in FY23, but it started small in 2015. Founded by Deepak Poduval and Rishabh Telang with a "Machine-Free Fitness" approach, Cult gained 200 customers in six months. In 2016, Mukesh Bansal and Ankit Nagori acquired it for ₹20 Crores, merging it with Cure Fit’s tech-driven platform to build the fitness giant we know today.

    Ather Energy Business Model - GrowthX Deep Dive
    Business Models
    •

    Ather Energy Business Model - GrowthX Deep Dive

    Ather Energy's business model revolutionises India’s electric vehicle landscape, starting with the launch of the Ather S340 in 2016. Founded by IIT Madras graduates, their focus on smart technology and strategic partnerships, including a ₹205 crore investment from Hero MotoCorp, led to the Ather 450’s success. By 2024, Ather boasts an 11.5% market share and over ₹1,700 crore in revenue.

    Lenskart Business Model - GrowthX Deep Dive
    Business Models
    •

    Lenskart Business Model - GrowthX Deep Dive

    In 2010, Peeyush Bansal left his job at Microsoft to launch Lenskart, revolutionizing India’s eyewear market. Along with co-founders Amit Chaudhary and Sumeet Kapahi, Bansal spotted a gap in the unorganized sector. Today, Lenskart leads the market, outpacing Titan Eye+ with a ₹3788 crore revenue in FY23, over 2000 stores, and cutting-edge manufacturing.

    OfBusiness Business Model - GrowthX Deep Dive
    Business Models
    •

    OfBusiness Business Model - GrowthX Deep Dive

    In 2015, Ashish Mohapatra left venture capital to transform India’s MSME sector by founding OfBusiness. Despite early challenges, including 73 investor rejections, OfBusiness grew into a billion-dollar enterprise, delivering over ₹19,000 crore in revenue. Today, it empowers over 1M SMEs through innovative commerce and financing solutions, revolutionizing the B2B landscape.

    CRED Business Model - GrowthX Deep Dive
    Business Models
    •

    CRED Business Model - GrowthX Deep Dive

    CRED's business model transforms traditional credit management by rewarding users for timely bill payments. Founded in 2018 by Kunal Shah, the platform offers exclusive benefits for responsible financial behaviour. With ₹1,484 crore in FY23 revenue and 13 million monthly active users, CRED has evolved from a fintech app into a leading lifestyle brand, fostering a high-trust community and unique experiences.

    Ola Electric Business Model - GrowthX Deep Dive
    Business Models
    •

    Ola Electric Business Model - GrowthX Deep Dive

    Ola Electric’s vertically integrated business model spans R&D, manufacturing, supply chain, sales, service, and charging facilities, ensuring control over quality and efficiency across all operations, driving them to a 35% market share in three years, selling 320K+ units and generating ∼₹5,009 crores in revenue

    MakeMyTrip Business Model - GrowthX Deep Dive
    Business Models
    •

    MakeMyTrip Business Model - GrowthX Deep Dive

    MakeMyTrip’s business model is all about connecting your travel dreams with reality. They started out serving NRIs but now dominate the Indian online travel agency with a 30% share in air travel market and have a presence in 150 countries. By offering personalized travel options and a seamless booking experience, they’ve managed to serve over 75 million customers and pull in $783 million in revenue.

    Swiggy Business Model & Growth Strategy
    Business Models
    •

    Swiggy Business Model & Growth Strategy

    Amidst the bustling streets of Bangalore, Sriharsha Majety and Nandan Reddy founded Swiggy, setting out to revolutionise India's food delivery landscape, starting with just 6 delivery executives and 25 restaurants. Fast forward to now, Swiggy is valued at $15.1 billion. Dive in for some amazing insights on Swiggy’s innovative business model.

    Types of Business Models (with examples)
    Business Models
    •

    Types of Business Models (with examples)

    Creating a successful business requires understanding and choosing the right business model. A business model outlines how a company creates, delivers, and captures value. It's the blueprint for how a business operates, generates revenue, and sustains itself.

    Starbucks Business Model & Growth Strategy
    Business Models
    •

    Starbucks Business Model & Growth Strategy

    Starbucks, the iconic global coffeehouse chain, has made a name for itself in India's bustling cities. Known for its premium coffee, cozy ambiance, and global appeal, Starbucks has carved out a niche in a traditionally tea-loving market. Whether you're a business enthusiast, a Starbucks fan, or simply curious, our analysis will offer insights into how Starbucks is succeeding in India.

    Netflix Business Model - GrowthX Deep Dive
    Business Models
    •

    Netflix Business Model - GrowthX Deep Dive

    Netflix's business model began in 1997, offering DVD rentals by mail with no late fees. It grew into a global streaming giant through subscriptions and personalized recommendations. In India, Netflix launched in 2016 and now has over 10-12 million subscribers.

    KuKu FM Business Model - GrowthX Deep Dive
    Business Models
    •

    KuKu FM Business Model - GrowthX Deep Dive

    Kuku FM's business model capitalises on India's vernacular market, having 2.68M paid subscribers and ₹48.8 Cr revenue by FY23. With 70% of users from Tier 2+ cities, a conversion rate of 11%, and an ARPU of ₹600, they’ve optimised growth with a CAC of just ₹300. Understand their unique approach to audio content.

    WeWork Business Model - GrowthX Deep Dive
    Business Models
    •

    WeWork Business Model - GrowthX Deep Dive

    WeWork’s business model is about leasing large office spaces, redesigning them, and subleasing at a premium. While WeWork's global story faltered, WeWork India saw success with ₹1,300 crore in revenue, 81% occupancy, and 70K+ members across 54+ locations by FY23.

    Cultfit Business Model - GrowthX Deep Dive
    Business Models
    •

    Cultfit Business Model - GrowthX Deep Dive

    Cult Fit, India’s first fitness unicorn, generated ₹700 crore in FY23, but it started small in 2015. Founded by Deepak Poduval and Rishabh Telang with a "Machine-Free Fitness" approach, Cult gained 200 customers in six months. In 2016, Mukesh Bansal and Ankit Nagori acquired it for ₹20 Crores, merging it with Cure Fit’s tech-driven platform to build the fitness giant we know today.

    Ather Energy Business Model - GrowthX Deep Dive
    Business Models
    •

    Ather Energy Business Model - GrowthX Deep Dive

    Ather Energy's business model revolutionises India’s electric vehicle landscape, starting with the launch of the Ather S340 in 2016. Founded by IIT Madras graduates, their focus on smart technology and strategic partnerships, including a ₹205 crore investment from Hero MotoCorp, led to the Ather 450’s success. By 2024, Ather boasts an 11.5% market share and over ₹1,700 crore in revenue.

    Lenskart Business Model - GrowthX Deep Dive
    Business Models
    •

    Lenskart Business Model - GrowthX Deep Dive

    In 2010, Peeyush Bansal left his job at Microsoft to launch Lenskart, revolutionizing India’s eyewear market. Along with co-founders Amit Chaudhary and Sumeet Kapahi, Bansal spotted a gap in the unorganized sector. Today, Lenskart leads the market, outpacing Titan Eye+ with a ₹3788 crore revenue in FY23, over 2000 stores, and cutting-edge manufacturing.

    OfBusiness Business Model - GrowthX Deep Dive
    Business Models
    •

    OfBusiness Business Model - GrowthX Deep Dive

    In 2015, Ashish Mohapatra left venture capital to transform India’s MSME sector by founding OfBusiness. Despite early challenges, including 73 investor rejections, OfBusiness grew into a billion-dollar enterprise, delivering over ₹19,000 crore in revenue. Today, it empowers over 1M SMEs through innovative commerce and financing solutions, revolutionizing the B2B landscape.

    CRED Business Model - GrowthX Deep Dive
    Business Models
    •

    CRED Business Model - GrowthX Deep Dive

    CRED's business model transforms traditional credit management by rewarding users for timely bill payments. Founded in 2018 by Kunal Shah, the platform offers exclusive benefits for responsible financial behaviour. With ₹1,484 crore in FY23 revenue and 13 million monthly active users, CRED has evolved from a fintech app into a leading lifestyle brand, fostering a high-trust community and unique experiences.