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ChatGPT Prompts for User Research & Insights

In-depth prompts for user research

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What is the User Research & Insights template?

The User Research & Insights template is designed to empower researchers, marketers, and product managers to uncover valuable insights directly from their target audience.

This template offers structured prompts for understanding user behavior, identifying pain points, and exploring preferences—helping you refine your products and strategies based on real feedback.
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How does the User Research & Insights template help?

Whether you're launching a new product, optimising an existing service, or wanting to connect deeply with your users, this template provides clear, customisable prompts for every stage of user research.

From understanding demographics to gauging product satisfaction and exploring competitor insights, the prompts help you gather the data that matters, with minimal back-and-forth or revisions required.‍

How to Use This Template in Your Workflow

Using this template is simple.

Pick a relevant prompt, substitute your specific details (such as the product name, specific demographics, or research goals), and input it into ChatGPT.

With placeholders designed to prompt for your unique details, you’ll be able to focus on interpreting the results rather than crafting lengthy descriptions each time. Incorporate these prompts into surveys, user interviews, or product testing sessions for maximum value.

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Frequently asked questions

What is a Notion template?

A Notion template is any publicly shared page in Notion that can be duplicated. They allow you to duplicate other workflows and systems that you want to use.

How to duplicate a template?

After your purchase, you will receive a template link. Open the link, then click on duplicate on the top right corner, then choose the workspace you'd like to duplicate into. If you're logged out or don't have a Notion account, you'll be prompted to sign in or create one first.

Do I need to pay for Notion to use a template?

No. You will just need a free account plan in Notion to use a template.

Who is this template for?

This template is for founders, marketers, product managers, and anyone aiming to gather actionable insights from users.

What kind of questions can I ask with this template?

You can ask questions about user preferences, pain points, demographics, competitor insights, feature requests, and product satisfaction.

Can I use these prompts for different user demographics?

Yes, each prompt is designed with placeholders so you can adjust the target demographic or audience type as needed.