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Growth Funnel Mapping Tool

Map your customer journey from awareness to conversion with clarity

In marketing, moving customers smoothly from awareness to conversion is everything. The Growth Funnel Mapping Tool helps you structure strategies across three stages—TOFU, MOFU, and BOFU.

GrowthX

GrowthX

This is built for

Marketing Managers

Needing a tool to structure marketing strategies across TOFU, MOFU, and BOFU stages for better customer journey mapping.

Growth Hackers

Looking for a framework to define KPIs, tailor content, and optimize the conversion funnel for measurable growth.

Digital Marketers

Seeking clarity on how to move customers from awareness to conversion by mapping out tactics for each funnel stage.

Growth Funnel Mapping Tool

Map your customer journey from awareness to conversion with clarity

Download Growth Funnel Mapping Tool

  • Map TOFU awareness strategies.
  • Structure MOFU engagement tactics.
  • Define BOFU conversion actions.
  • Set clear KPIs per stage.
  • Tailor content for journey steps.

Frequently Asked Questions

To tailor content and engagement based on the customer journey.
TOFU: Awareness, MOFU: Engagement, BOFU: Conversion.
Choose metrics like clicks, conversions, and sign-ups aligned with your goals.
No, each stage needs specific content to guide users further down the funnel.
Regularly—use the observations column to track what’s working and adjust accordingly.

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