FREE TEMPLATE

ChatGPT Prompts for User Research & Insights

A collection of ChatGPT prompts focused on gathering user insights.

Designed for researchers, marketers, and PMs, these prompts help uncover user behavior, pain points, preferences, and competitor insights through structured questions.

GrowthX

GrowthX

This is built for

User Researchers

Conducting qualitative and quantitative research to understand user needs and inform product decisions.

Product Managers

Seeking user feedback to prioritize features, validate ideas, and improve the overall user experience.

UX Designers

Gathering insights to inform design choices, usability testing, and user journey mapping.

What is the User Research & Insights template?

The User Research & Insights template is designed to empower researchers, marketers, and product managers to uncover valuable insights directly from their target audience. This template offers structured prompts for understanding user behavior, identifying pain points, and exploring preferences—helping you refine your products and strategies based on real feedback. ‍

How does the User Research & Insights template help?

Whether you're launching a new product, optimising an existing service, or wanting to connect deeply with your users, this template provides clear, customisable prompts for every stage of user research. From understanding demographics to gauging product satisfaction and exploring competitor insights, the prompts help you gather the data that matters, with minimal back-and-forth or revisions required.

How to Use This Template in Your Workflow

Using this template is simple. Pick a relevant prompt, substitute your specific details (such as the product name, specific demographics, or research goals), and input it into ChatGPT. With placeholders designed to prompt for your unique details, you’ll be able to focus on interpreting the results rather than crafting lengthy descriptions each time. Incorporate these prompts into surveys, user interviews, or product testing sessions for maximum value. ‍

ChatGPT Prompts for User Research & Insights

A collection of ChatGPT prompts focused on gathering user insights.

Download ChatGPT Prompts for User Research & Insights

  • Generate user interview question guides.
  • Draft survey questions effectively.
  • Analyze qualitative feedback for themes.
  • Identify user pain points quickly.
  • Explore competitor user experiences.


Frequently Asked Questions

This template is for founders, marketers, product managers, and anyone aiming to gather actionable insights from users.
You can ask questions about user preferences, pain points, demographics, competitor insights, feature requests, and product satisfaction.
Yes, each prompt is designed with placeholders so you can adjust the target demographic or audience type as needed.

Patience—you’re about to be impressed.