Jargon Dictionary

Simplifying all the jargons in the growth, product, & the like domains

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What is Jobs To Be Done? (With Frameworks & Examples 🤘🏼)

What is Jobs To Be Done? (With Frameworks & Examples 🤘🏼)

This quick guide explains the concept of Jobs To Be Done along with frameworks and examples for both B2B, B2C products.

Feature Usage metrics + 4 reasons why it’s important 🚀

Feature Usage metrics + 4 reasons why it’s important 🚀

This guide explains the concept of Feature Usage Metrics and the different ways to measure them. We’ve also added four key reasons to measure Feature Usage Metrics in your product

What is DAU? + DAU stats from the top social products around the world 🌎

What is DAU? + DAU stats from the top social products around the world 🌎

Daily Active Users (DAU) is the count of users who perform a certain action on your app every single day. But how do you define that action and how do you measure DAU? We’ve explained all that in this detailed guide to DAU

What Is Customer Effort Score (CES)?

What Is Customer Effort Score (CES)?

This guide explains Customer Effort Score (CES) and the different ways to measure it. It also includes a deep dive into the differences between CES, NPS & CSAT metrics.

What is Customer Satisfaction Score (CSAT)?

What is Customer Satisfaction Score (CSAT)?

This guide explains CSAT, the best way to measure Customer Satisfaction Score & 3 smaller leading metrics that will help you improve your CSAT.

What Is Net Promoter Score (NPS)?

What Is Net Promoter Score (NPS)?

This guide explains Net Promoter Score and how to calculate it for your product. It also explains why NPS can be a good guiding metric across the entire organization.

What are Weekly Active Users & how do you measure it?

What are Weekly Active Users & how do you measure it?

This guide quickly explains Weekly Active Users (WAU) along with a 4-step formula to measure it for your product.

What is a Conversion Rate & how do you measure it?

What is a Conversion Rate & how do you measure it?

This guide explains the fundamentals of conversion rate and how it plays a role across different stages of your product & marketing funnel.