Maximize your product development with our Intercom JTBD (Job to be Done) template, a comprehensive guide to solving the right problems.
Starting with the "What problem are we solving" section, this template outlines the challenges and pain points that your product aims to address. The "Why are we solving" section outlines the motivations and reasons behind its creation.
The Job to be Done section outlines the specific job that your target customer needs to be done and how your product will help them achieve this. The "How to Measure Success" section provides a framework for evaluating the effectiveness of your product.
The Scope section outlines the boundaries of your product, ensuring that it stays focused on delivering value to your target audience.
It's important to note that this template does not include the solution, as the focus is on solving the right problems. Additionally, always strive for clarity and simplicity in your language, avoiding technical terminology. The Intermission should always fit on a printed A4 page and should be actively displayed in your team area or war room.
The PM owns the Intermission, but should always solicit input from the full team to ensure that everyone has a clear understanding of the problem and can contribute to its solution.
With this Intercom JTBD template, you can be confident that your product development is guided by best practices and a customer-centric approach.