DiligenceVault

- Drove product engagement by launching Discover What’s New, an in-platform feature update module, increasing user awareness and feature discovery by 35% across 40K+ quarterly active users. - Boosted feature adoption by ~5X in two months by optimising the login experience with a split-screen layout, improving first-session success. - Led Heap.io analytics team and improved data accuracy by 80%. Built custom dashboards for stakeholders, enhancing visibility into key metrics and improving decision-making efficiency and prioritising the roadmap. - Led the development of the Freemium Page, driving a 280% increase in high-quality leads in less than 6 months.