Learn how to hire, build and operationalise a growth team, from scratch.

Building Growth Teams

We’ll understand the entire hiring process by re-imagining it as a funnel, and then identify the gaps/problems with the hiring funnel. 

Problems with growth hiring

We’ll understand hiring through a hiring equation, which will give you clear levers to optimise for in order to solve for growth hiring.

The hiring equation

Module 1

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Attracting bar raiser talent

Understand the essential elements of a compelling job page that attracts the right candidates and sets expectations clearly.

Building the career’s page

Learn how to craft job descriptions that are concise, targeted, and clear. Not boring, jargony job descriptions.

Building the job description

Learn how to create a founder first brand that builds trust, credibility and attracts mission aligned talent.

Building a founder brand

Module 2

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Unbiased evaluation criteria

Discover how hiring guides eliminate ambiguity by creating clear, objective evaluation process that align with team goals and reduce biases.

Introduction to hiring guide

Define a clear hiring process with structured interview rounds and select the best panelists for each round to ensure fair and thorough evaluations.

Process and panelists

Learn how to create standardised feedback mechanisms and rating systems that support objective decision-making.

Feedback and rating

Learn how to conduct interviews professionally and fairly, ensuring candidates have a positive experience.

Interview etiquette

Module 3

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Setup talent for success

Learn the equation to activate a new employee. Develop a structured onboarding plan to integrate new hires and align them with growth objectives

Activating a new employee

Set clear milestones to track progress and celebrate early wins, inculcating confidence and motivation among new employees.

Hitting a milestone

Build learning maps to reduce time to value and make sure employees deliver orbit changing revenue impact.

Aha moments

Module 4

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Operationalising the growth team

Explore the optimal team structure for your growth team and how to align it with business goals.

Identify the right org structure

Define who will be a part of the team and their responsibilities.

Who should be a part of your growth team?

Understand how growth teams should adapt and scale as the business matures.

How does this team evolve?

Create processes and systems to ensure the team operates efficiently and delivers consistent results.

Module 5

Udayan Walvekar

Rahul Mathur

Learn how to design your team blueprint, attract, hire & retain great talent

For founders who are scaling their businesses and need a clear framework to hire, onboard, and build high-performing teams that drive orbit changing impact.

If you're hiring a high performance team for roles like Brand Manager, Content Lead, Performance Marketing Manager, Head of Growth etc.

Designed for growth leaders at any stage. However, a large focus is on Series A and above. This CRAFT will save you 6 months of hiring mistakes.

If you're hiring for a high performance product team that owns P&L, revenue or user growth. Right from PM2s, Senior PM, Group PM, Associate Director etc.

If you're working closely with vertical heads and helping them figure out the right structure to hire and operationalise the right growth team.

Building Growth Teams is built for founders and hiring managers chasing outsized outcomes with hiring. This CRAFT will save you 6 months of hiring mistakes.

Udayan was the first growth hire at Razorpay

He built a 9-member full-stack growth team to drive product-led growth across all business lines there while getting a front row seat to Razorpay’s growth journey from just 10K merchants to 10,00,000+ merchants.

He was also the first growth hire at Merkle-Sokrati, driving product launches, user growth, daily active users, engagement, and feature adoption. Prior to that he was consulting startups in San Francisco on product, growth & marketing across various industries like SaaS, AdTech, & FinTech.

Udayan brings over 10 years of experience building and leading growth teams from Seed stage to Series F, including work with hundreds of GrowthX member companies.

Build an impactful career page, job descriptions that give clarity & a strong founder’s brand that’ll help you attract bar raiser talent.

Attract bar raiser talent.

Learn to structure hiring processes effectively. Build a hiring guide that defines panels, processes, evaluation criteria, and feedback mechanisms. Design an objective hiring process to hire bar-raiser talent that doesn't just perform in interviews.

Build an unbiased evaluation criteria.

Define clear OKRs, a 30-60-90 day plan, learning map and plan early wins to help new hires align with team goals, stay motivated, and deliver orbit changing revenue impact.

Setup the talent for success.

Set up your team with clear roles, processes, and workflows to scale and deliver results as your business grows.

Scale your growth teams.

Porter is a logistics platform that provides on-demand transportation and delivery services for businesses and individuals.

Build the end-to-end hiring process for the Founders' Office role at Porter

IndiaMART is a leading online B2B marketplace connecting buyers and suppliers across various industries. It offers a platform for businesses to discover, compare, and transact for products and services efficiently.

Build the end-to-end hiring process for the Operations Lead role at IndiaMart

BharatMandi is an emerging digital platform aimed at streamlining agricultural trade by connecting farmers, traders, and buyers.

Build the end-to-end hiring process for the Credit Product Manager role at BharatMandi

SuperBolter is an AI-driven platform that simplifies interior design by enabling users to create and customize 3D models of their spaces.

Build the end-to-end hiring process for the Founding marketing lead role at SuperBolter

Consume and learn from 500+ projects built by GrowthX members

Real world projects

CRAFTs are self paced learning programs, meant to fit the schedules of high performing working professionals.

Async learning experience

Who is the Building Growth Teams CRAFT for?

What is the project? And is it mandatory?

Learn to attract bar raiser talent, how to evaluate top talent that delivers not just in interviews & a blueprint to ensure the hires drive orbit changing revenue impact.

Building Growth Teams | Course | GrowthX

Design hiring that’s bias-free, repeatable.

Operationalize performance, not just vibes.